Applicants who have sales experience and a college degree should have the best opportunities, but keen competition for jobs is expected during downturns in spending on advertising.
Educational requirements vary; the ability to communicate effectively and persuasively is important for entry-level candidates.
Performance-based pay, including bonuses and commissions, can make up a large portion of an advertising sales agent’s earnings.
Pressure to meet monthly sales quotas can be stressful.
About 48 percent worked in educational services; most others were employed by healthcare and social assistance facilities.
A master's degree in speech-language pathology is the standard educational requirement; almost all States regulate these workers, and licensing requirements vary.
Competition will be keen for jobs at large metropolitan and national newspapers, broadcast stations, and magazines; small publications and broadcast stations and online newspapers and magazines should provide the best opportunities.
Most employers prefer individuals with a bachelor's degree in journalism or mass communications and experience gained at school newspapers or broadcasting stations or through internships with news organizations.
Jobs often involve long, irregular hours and pressure to meet deadlines.
Competition for announcer jobs will continue to be keen.
Jobs at small stations usually have low pay, but offer the best opportunities for inexperienced announcers.
Applicants who have completed internships or have related work experience, and those with more advanced computer skills, may have an advantage in the job market.
Despite the projected decline in employment, job opportunities should be good as many people leave this occupation, due to relatively low wages and limited advancement opportunities.
Floral design is the only design specialty that does not require formal postsecondary training.
Many floral designers work long hours on weekends and holidays, filling orders and setting up decorations for weddings and other events.
Commercial and industrial designers usually work closely with a range of specialists including engineers, materials scientists, marketing and corporate strategy staff, cost estimators, and accountants.
A bachelor's degree is usually required for entry.